Xiaomi electric vehicle will be focused on medium and high consumer classes. This is reported by the publication Gizmochina.
On April 6, the head of the company Lei Jun (Lei Jun) conducted a live broadcast with Xiaomi fans and called some details regarding the future of the Electrocar project. According to the head of the corporation, some characteristics and cost of the car were chosen taking into account the wishes of Chinese consumers based on voting. So, Jun stated that the first serial electric car company would be focused on medium and high classes. The cost of the machine will be in the range from 100 thousand to 300 thousand yuan (from 1.2 to 3.5 million rubles for the current course).
Also, the company decided that in the first place they would produce a sedan or an SUV – about the same number of users of the company’s products voted for such form factor factors. In addition, the parties collegially concluded that the car should be released under the Xiaomi brand. It has previously known that the company has concluded a car contract with Great Wall Motors.
Discussing the design of the electric car, Lei Jun summed up that the car should get a new Xiaomi logo, inscribed in the oval, and not in a square, as before. According to the top manager, such a design is the most suitable for the car.
At the event at the end of March, Xiaomi introduced a conceptual electric car. The car is a “house on wheels”, it is equipped with a sleeping place and a kitchen, as well as the company’s technique. Messages that the Chinese IT giant goes to the automotive market appeared at the end of February.