Tarte in the cream of “goodies” of electoral campaign, the object is of a completed banality, a garish red, and he wears a slogan already used by Ronald Reagan in 1980. So? The red cap proclaiming “Make America Great Again” (“let’s go to America”) has imposed itself as a great popularization lever for Trumpmania.
This accessory that the Stanford University devoted as “symbol of 2016” – the billionaire was elected to the presidency of the United States in November – appeared for the first time in July 2015, during the Republican primaries. First white, it is also available in khaki green, but it is in its red livery, color of the republican party, that we tear it away. The wide visor cap has been a tribute to the stereotypical vision of the American Way of Life for decades. The one that the workers of the deindustrialized regions regret and the middle classes convinced to experience a downgrading, which make up the social basis of the electorate of Donald Trump. The object is screwed on the head, visor forward unlike the us and customs of rap culture dear to minorities.
After the election of the 45 e president of the United States, the success of the red cap is confirmed brilliantly. Impossible not to notice it. This is a sign of recognition between supporting the president. Maybe even a kind of talisman. “When I put this cap, it makes me feel like Superman,” enthuses rapper Kanye West, received in the oval office.
Faithful reflection
It is also an object of provocation, including abroad. A judge from the Canadian Province of Ontario was suspended without pay for thirty days for having sported her in full hearing. As for the Czech Prime Minister, the populist Andrej Babis, he has long exhibited on his Twitter profile, a photo showing him wearing a red cap, which he hastily removed after the violence committed during the Capitole assault on January 6 2021.
We can only consider a faithful reflection of the character than this accessory. He practices the mixture of genres to the Trump. During a trip to Texas victim of flooding, the president was criticized for openly promoting his cap, a significant contributor to finance his re -election and disseminated to more than a million units, at 40 dollars room . He also refers to the duplicity of his speech. Duly stamped “Made in America”, the famous cap is manufactured in California in a factory, 80 % of which are Latinos, regularly treated with invaders, even “rapists”.
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