Gazprom Neft and Street-Art-Project Partisan Press combined efforts in the action “Hi! Break!” Supporting vaccination from COVID-19. About this “Lente.ru” reported in the press service of the company.
In the framework of the project emotion, vaccination supporters transmit a living language and expressive typography on posters and T-shirts. Co-authors and media of the project team became the company’s employees. Posters at factories and in offices, workwear and jacket t-shirts – thousands of like-minded people who share vaccination ideas became participants in the motivational campaign.
In the framework of the action “Hi! Break!” Manually made plates of a limited series. Emotional phrases scored by the middle of the 20th century and printed with wooden letters, vintage paint and manual press: This creates modern poster art to the most relevant theme of recent years.
“This art project we want to support and combine those who actively bring the return to the usual life built on direct communication. With the help of a democratic and at the same time, the emotional language of the poster we declare our attitude to vaccination. We are talking about a new reality, in Which word “grab” became the same indispensable as “hello”. The level of collective immunity in Gazprom Neft has already reached 90 percent, so there are messages on T-shirts and posters as passages from the personal stories of our employees, “said Gazprom member Oil “Alexander Dybal.