A poster campaign was launched before the Football World Cup to alert bettors, especially the youngest in working -class neighborhoods, particularly targeted by advertisements.
by Robin Richardot
Around the “City Stade” near the RER station of Rosny-Bois-Perrier, in Rosny-sous-Bois (Seine-Saint-Denis), the Football World Cup, which started, Sunday, November 20, In Qatar, monopolizes conversations. Everyone goes to their prognosis on the winner of the competition or on the top scorer. For some, these are just harmless words. For others, the issue is much more important. Dressed in the FC Barcelona tracksuit, Khellyan, 18, from Bobigny, is a bettor.
During certain periods, he sometimes bet on football, Formula 1 or basketball every day. Sometimes up to 100 euros on a team. The young man has been betting since he was 15 years old, increasing the bets little by little. He admits in half a word that he has managed to steal a few money in his mother’s wallet, or that he took an online subscription at 40 euros per month for the services of a “Tipster”- A predictioner sharing advice on the interesting odds to play, those supposed to be “safe”. “It ruined me,” he admits. It is a trap, bets. “
However, he intends to get back there in the coming days, and in particular bet a lot on France, which begins his tournament on Tuesday, against Australia. “You’re crazy, you have to put everything on Brazil. They have a crazy team,” cuts him up his friend Dianjo, same age and same hobby. “It happened to me to lose and want at all costs to do it again, continues the latter. I found myself betting at midnight on teams at the bottom of Colombia. With online bets, you still see Less your money leave, it’s scary. “
” they play on the “2> codes”
To alert the risks represented by sports betting, especially online, the department of Seine-Saint-Denis launched, Monday, November 14, a poster campaign diverting the advertisements that invade the corridors of the metro stations Or the bus shelters. The slogans “everything for the daronne” or “big rating, big gain, big respect” of the Winamax sports betting site thus become “return to the daronne” or “big bet, big loss, big galley”.
The Department is based on studies of the National Games Authority (ANJ) to specify that sports bettors lost 1.3 billion euros in 2021 and that a quarter of young players have already sold a object or borrowed to bet. This World Cup should also break all records again, while the ANJ plans 530 million euros in bets, 70 % more than for the 2018 tournament, in Russia.
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