The trolley of races of around forty products representative of the consumption of French, carried out by the IRI France analysis company for “Le Monde”, displays, in August, an increase of 11.7 % in one An.
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A leap of almost 8 % of prices over one year for consumer products in August. This is the observation drawn up by the IRI France analysis firm, based on the purchases of consumers during their checkout in supermarkets and hypermarkets. “We have again crossed a CAP, specifies Emily Mayer, expert in consumer products at IRI. Prices are constantly increasing. In one month, they took one more point.” From 7.9 %, the Inflation over a year even reaches 8.33 % if excluding non -food products, such as drugstore and hygiene rays.
In August, all product families are increasing, with the exception of aniseed drinks. And “67 categories even display a two -digit progression”, notes M Me Mayer. Among the highest increases, there are frozen meats (+ 28.74 %), chopped meats (+ 21.82 %), pasta (+ 19.78 %), food packaging (+ 18.35 %) and paper handkerchiefs (+ 18.21 %).
To have a better vision of the French budgetary constraints, we asked IRI to build up a trolley of daily products and to calculate the amount from the price statements at the Hypermarché Caisse and supermarkets. Of a value slightly greater than 100 euros, a year ago, this IRI basket for Le Monde, whose evolution we will follow monthly, is made up of a mixture of products from national brands, distributor brands and First prize.
disparities between brands
In one year, the receipt of this racing has climbed 11.77 %. Some products have literally burst: 22 % increase in the packet of chips, 23 % on rice and chopped steak, 27 % on the packet of shells. After a shortage phase, the liter of first price sunflower oil, which was sold at 1.47 euros in September 2021, now goes to cash at 3.52 euros.
In its global inflation study, published on August 25, the IRI cabinet notes disparities between brands, without naming them. The price difference on national brands reaches 23.7 % between the most expensive and the least expensive distributors. Or the highest level since 2006. “There are real different practices, some transcribe increases more than others”, notes M me Mayer.
For the first prices 2>
Differences also exist between product ranges: when the prices of national brands increase by almost 7 % over a year, those of distributor climb by just over 10 %, and almost 13 % for “First prices”. “People who buy first -cost products have seen their basket considerably increase, underlines M Me Mayer. In particular because, on these products, there is no room for maneuver when prices increase . We cannot remove a communication campaign, as in a large brand, to absorb inflation. “
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