Havas Paris: communication agency caught up in Metoo wave

Following numerous anonymous testimonies, listed by the Instagram account “Balance Ton Agency”, two group leaders announced to “put back” of their functions, the time that an internal audit be carried out.

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“In wrapped hands and sexist behaviors, there is not one to catch up with the other”, plague one. “He called me” little whore “in a meeting,” said another. “He is in the apartment of an DA [artistic director] with alcohol everywhere and with a trainee on his lap while touching and kissing her,” added a third. After the Buzzman agencies or the Marcel (Publicis) agency, it is Havas’ turn to be caught up in the #MeToo wave: on Instagram, the “Balance Ton Agency” account has gone dozens of testimonies since the end of April Anonymous denouncing in the company Moral or sexual harassment behaviors.

Anxious to turn off the fire as quickly as possible, Vivendi’s communications agency, of which the Bolloré family is the first shareholder, took the lead, assuring that it took these accusations “very seriously”. It has already announced internally to have mandated “an independent cabinet” responsible for carrying out “an audit in order to bring up possible reports”, according to an email made public by “balance your agency”.

While waiting for the investigation to be carried out, Julien Carette and Christophe Coffre, respectively CEO and director of the creation of Havas Paris, the mainly incriminated entity, decided to “set back”. Officially, the two leaders, particularly targeted by messages, would have spontaneously made this proposal so as not to interfere in the work of the cabinet, which should last “two to three months,” said a senior Havas leader, who wishes to remain anonymous . And the latter to specify that “you have to listen to the testimonies”, it is also necessary to “objectify things”. If necessary, the group will be able to use this crisis to “improve things in terms of management and behavior”, explains this senior executive of Havas, anxious to show the goodwill of the company. Joined by Le Monde, the agency did not officially answer our calls. 2> “Many victims are gone”

At the origin of these revelations, Anne Boistard, who created the account “Balance Ton Agency” in September 2020, a few months after a burn out during agency experience. “The idea was to say, how to do so that what happens does not stay in the state of corridor noise. In two days, I already had 17,000 subscribers. Thirty-three agencies have been pinned, “says the young woman, who began collecting messages on Havas eighteen months ago, before deciding to make the case public at the end of April.

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/Media reports.