Pre-New Year’s rise in taxi prices in Moscow turned out to be stronger than usual – by December 21, the average cost of the trip for the year increased by almost a quarter and amounted to 520 rubles, Kommersant writes with reference to the Tinkoff Data market research and data of the capital transport department of the capital. Compared to November, the rise in price was 14 percent: the month earlier the average trip cost 458 rubles.
the price grows together with demand. According to the city platform “Promotion”, from the beginning of December in ten districts of Central Cao, Taxi took advantage of 3.28 million times – by 37.5 percent more than in the first three weeks of November, and 14.8 percent exceeds the level of 2020.
Chairman of the “Public Consumer Initiative” (opi) Oleg Pavlov said that customers are outraged by a significant increase in the cost of services of the main taxi aggregators. According to him, on average, the trip went up by 30-50 percent year by year, and in some cases – twice. At the same time, the average time of filing the car in the capital almost did not change, which “additionally indicates manipulations with prices,” Pavlov stressed.
The opi believes that the federal antimonopoly service (FAS) should be paid to this dynamics. The investment company “Veles Capital” predicts that by the end of 2021 the turnover of the Russian taxi market will reach 1 trillion rubles, and the share of aggregators will exceed 60 percent. More than 45 percent of the market will take the largest player Yandex. Taxi (also works in Russia under the brand Uber).
In Yandex.Taxi explained the rise in price difficult movement of cars and traffic jams due to snowfall: travel becomes longer, and therefore more expensive. In another major aggregator, “Sitimobil”, they said that the high cost of travel allows drivers to attract drivers in those areas and in those hours where they are most lacking. GETT also pointed to dynamic pricing and noted that a higher class during high demand may be cheaper.
In early December, “Yandex” has already commented on the rise in taxi prices. Managing Director of the company Tigran Hudverdian said that the reasons for the rise in demand in the growth of demand and reduction of the proposal – people began to cause a taxi more often during a pandemic, and migrant drivers became smaller due to closed borders. According to Ludaverdian, the shortage of drivers was estimated tens of percent. He also added that the price manipulation has no place, since the price determination system works fully automatically.